The goal was to design a digital branding system for the company that could be easily adapted to other brands within the organization. To achieve this, we defined the brand foundations and digital brand architecture at the outset, establishing the basic rules for the brand's presence in the digital space and guidelines for their use.
Wecykle.com
UX/UI Design
Wireframing
Prototyping
User testing
Media & Content
App Development
Branding & Marketing
Recently, the team at Stargeninc was approached by Wecykle Company, an e-commerce business, to design their app and create a cohesive brand identity.
To kick off the project, the team at stargen began by conducting user research to understand the needs and behaviors of wecykle Company's target audience. Based on this research, they created personas and user journeys to inform the design process.
Next, the team at stargen worked on developing a design system for wecykle Company.
This included defining the brand's visual identity, typography, and color palette.
Using this design system as a guide, the team designed wireframes and high-fidelity mockups for the app's user interface (UI).
Once the UI design was finalized, the team at stargen used Figma and adobe suit to bring the design to life. They developed custom interactions and animations to enhance the user experience (UX) and ensure that the website was visually appealing and easy to navigate.
Throughout the project, the team at stargen worked closely with the team at wecyle Company to ensure that the end result met their needs and expectations. The final product was a beautifully designed application that accurately represented wecykle Company's brand and effectively met the needs of their target audience.
